Florensia Herienda, Ady, S.U. and Sayidah, N. 2024. Exploring the Role of Brand Experience and Customer Engagement in Increasing Brand Loyalty Through Customer Satisfaction. Jurnal Bisnis, Ekonomi, Manajemen, dan Kewirausahaan . 4, 2 (Dec. 2024), 225–233. DOI:https://doi.org/10.52909/jbemk.v4i2.205.